The program is now on line!
Monday, May 29, 2017
TIME EVENT
8:00 am – 9:00 amBreakfast (AGORA)
9:00 am – 9:15 amWelcome Words (AMPHI 2) – Chris Wert , Dean for Accreditation, Quality and International Development ISC Paris
9:15 am – 9:45 amWelcome and Opening words (AMPHI 2) – Karim Ben Slimane ; Damien Chaney; Ashlee Humphreys ; Bernard Leca
9:45 am – 10:30 amKeynote (AMPHI 2) – Professor Anand Narasimhan, IMD Business School
10:30 am – 11:00 amCoffee break (AGORA)
11:00 am – 12:30 pmInstitutional work (AMPHI 2) – Bernard Leca
11:00 – 11:30› Make love not money: Organizational narratives and category formation in sharing economy – Yang Chen, Shanghai Maritime University – Tao Wang, Grenoble Ecole de Management
11:30 – 12:00› Institutional Work, Taste Regimes, and the Emergence of an Aesthetic Category – Pierre-Yann Dolbec, Concordia University
12:00 – 12:30› Institutional work at Bebe Voyage – Marie Taillard, ESCP Europe Business School – Hsin-Hsuan Lee, ESCP Europe Business School
12:30 pm – 2:00 pmLunch (AGORA)
2:00 pm – 3:30 pmValue production and co production (Room: 11) – Damien Chaney
14:00 – 14:30› Value Co-Creation as a Means of Legitimacy: An Institutional Theory Perspective – Michel Rod, Sprott School of Business, Carleton University – Marta Massi, Sprott School of Business, Carleton University
14:30 – 15:00› Institutional logics and the co-creation of value through self-service health care technology – Josephine Go Jefferies, Newcastle University Business School
15:00 – 15:30› Collaborating to Shape Institutions: The Screwcap Wine Seal Initiative – Kaj Storbacka, University of Auckland Business School – Suvi Nenonen, University of Auckland Business School
2:00 pm – 3:30 pmConsumers as change agents (Room: 12) – Ashlee Humphreys
14:00 – 14:30› Testing, Testing Autopilot…: Consumer Zealousness and Institutional Dynamics in the Autonomous Car Industry – Ming Lim, University of Liverpool
14:30 – 15:00› Obstructive Regulations to Disruptive Actions: Consumers practices toward constituting their desired reality – Mahsa Ghaffari, University of Portsmouth
15:00 – 15:30› Building institutions one brick at a time on LEGO Ideas – Marie Taillard, ESCP Europe Business School – Albert Muniz, DePaul University – Hope Schau, University of Arizona
3:30 pm – 4:00 pmCoffee break (AGORA)
4:00 pm – 5:30 pmEmergence of new consumption practices (Room: 11) – Damien Chaney
16:00 – 16:30› How the past becomes a modern positioning: a neo institutional approach – Fabien Pecot, Centre d’Études et de Recherche en Gestion d’Aix-Marseille – Andréa Gourmelen, Montpellier Recherche en Management – Bertrand Urien, Laboratoire ICI, Virginie De Barnier IAE Aix-Marseille
16:30 – 16:30› Market creation for innovations: A review of the marketing literature – Sprong Niels, Institute for Management Research, Radboud University Nijmegen
17:00 – 17:30› Understanding food routines: focus on interactions between food waste and eating well with practice theories – Dyen Margot, Marchés, Organisations, Institutions et Stratégies d’Acteurs
4:00 pm – 5:30 pmLogics (Room: 12) – Karim Ben Slimane
16:00 – 16:30› Selling innovation projects: rhetorical layering work and imbrication of institutional logics in city reform – Mark Palmer, Queen’s University
16:30 – 17:00› Investigating the productive consumption of technology in the workplace: An institutional theory perspective – Athanasia Daskalopoulou, Newcastle University (UNITED KINGDOM)
17:00 – 17:30› Elastic boundaries: historicizing consumption objects to illuminate market dynamics – Maria Carolina Zanette, UNAERP, EAESP – FGV
7:30 pm – 11:00 pmDinner (Le Calife)
Tuesday, May 30, 2017
TIME EVENT
8:00 am – 9:00 amBreakfast (AGORA)
9:00 am – 10:30 amSocial evaluation and legitimacy (AMPHI 2) – Bernard Leca
09:00 – 09:30› Drawing Legitimacy from Institutional Repertoires in Online Communication: How Scotch Whisky Distillers Use Twitter – Bernard Forgues, EMLYON Business School – Tristan May, EMLYON Business School
09:30 – 10:00› Contesting the Legitimacy of Negative Online Customer Engagement – Kathryn Waite, Heriot Watt University – Nurdilek Dalziel, Staffordshire University – Tina Harrison, University of Edinburgh
10:00 – 10:30› Assessing the consumer judgments following the loss of legitimacy of an organisation: The case of the ‘Relais & Châteaux, Bernard Loiseau’ – helene delacour, University of Lorraine – Sebastien Liarte, University of Lorraine
10:30 am – 11:00 amCoffee break (AGORA)
11:00 am – 12:30 pmLegitimacy Struggles (AMPHI 2) – Ashlee Humphreys
11:00 – 11:30› Tauromachy: to keep or to toss? Exploring the process of deinstitutionalization of contested consumer traditions – Carmen Valor, Universidad Pontificia Comillas – Eleni Papaoikonomou, Universitat Rovira i Virgili – Javier Lloveras, Metropolitan Manchester University
11:30 – 12:00› Cachacier or Cachaceiro? The Legitimation Process of Cachaça – Marta Sambiase, Universidade Presbiteriana Mackenzie
12:00 – 12:30› Marketing ‘Appropriated,’ ‘Copied’ or ‘Fake’ Art: Unpacking the institutionalised valuation processes of the art market – Chloe Preece, Royal Holloway [Surrey]
12:30 pm – 2:00 pmLunch (AGORA)
2:00 pm – 3:30 pmInstitutional change (Room: 11) – Hélène Delacour
14:00 – 14:30› Radical Market Transformation through Legitimacy – Simone Koch, Universidade Federal do Rio Grande do Sul
14:30 – 15:00› Farm animals in marketing ethics – institutional entrepreneurship in Danish broiler production – Martina Kiehas, Aarhus University [Aarhus]
15:00 – 15:30› The institutionalization of sexist advertising – Irina Balog, Gothenburg University
2:00 pm – 3:30 pmInstitutional work (Room: 12) – Pierre-Yann Dolbec
14:00 – 14:30› The legitimation of consumerism in sustainability promotion: the role of institutional work – Anna Fyrberg Yngfalk, Karlstad University – Carl Yngfalk, Stockholm University
14:30 – 15:00› Consumers as institutional bricoleurs in the French recording industry (1994-2014) – Anne Vancaelemont, Dauphine Recherche en Management
15:00 – 15:30› Changing position in distribution networks: the role of legitimacy – Sophie Michel, Ecole de Management – Florent Saucède, Marchés, Organisations, Institutions et Stratégies d’Acteurs
3:30 pm – 4:00 pmCoffee break (AGORA)
4:00 pm – 5:30 pmMateriality (AMPHI 2) – Bernard Forgues
16:00 – 16:30› Maintenance and legitimization of illegal consumption practices: Understanding the role of artefacts in consumer’s institutional work – Alix Poels, Institut de Recherche en Gestion – Hélène Peton, Institut de Recherche en Gestion
16:30 – 17:00› It’s Fika Time! – The role of materiality in the institutional maintenance of mundane practices – Kaisa Koskela-Huotari, Karlstad University
17:00 – 17:30› When Technologies Drive Market Legitimation and Expansion. The Case of Assisted Reproductive Technologies – Laetitia Mimoun, HEC Paris, Lez Trujillo Torres (University of Illinois at Chicago), Francesca Sobande (University of Dundee)
5:30 pm – 7:00 pm Closing Cocktail (AGORA)