Professeure de marketing à l’université d’Artois Oliviane Brodin est professeure à l’université d’Artois et directrice du Rime Lab ULR 7396. Ses recherches portent sur les diverses formes d’expressivité des consommateurs dans leurs dimensions culturelles et collectives (circulation de récits collectifs, tels les rumeurs, luxe ostensif sous- culturel, exposition de soi dans les media sociaux). La figure […]
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Anthropologist, professor emeritus at the Sorbonne, Paris University. Anthropologist, professor emeritus at the Sorbonne, Paris University. After working with M. Crozier, A.Touraine and G. Balandier, he has been conducting contract research since 1969 in China, the USA, Brazil, Europe and Africa for numerous private companies, government departments and NGOs. . He is the author of […]
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Professor of Marketing at at the University of Paris-Saclay (RITM). Nathalie Guichard is PhD in Management Sciences from the University of Paris I Panthéon Sorbonne. She is full professor at the University of Paris-Saclay where she is a member of the RITM research center. Her main field of research focuses on the behaviour of young […]
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Doctoral candidate at University of Rouen Nomandie (NIMEC) Félix Jelen is a PhD candidate under the supervision of the prof. Renaud Garcia-Bardidia.Using qualitative methods, his work seeks to understand users of collaborative consumption in general, and Airbnb users in particular. Using both « dispositionalist and contextualist » Lahire’s theory and Goffman theoretical frame, he focuses his analysis […]
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Doctoral candidate at University of Rouen (NIMEC) Coralie Lallemand is a PhD student at NIMEC and teaches at the IAE Nancy School of Management. Her phD work is anchored in gender studies, and focuses on masculinities, particularly how men appropriate practices considered as feminine, based on a study of men who wear skirts.Between deviance and […]
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Maître de conférences en sciences de gestion à l’IAE de la Réunion (CEMOI) Intéressée par le rôle que jouent les consommateurs dans les projets d’entreprise (orientation stratégique, construction de marque, appropriation des produits et services, etc.), mes recherchent portent sur la co-création de valeur via l’apport des codes culturels des consommateurs sur les projets d’entreprise. […]
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Zied Mani is an associate professor of marketing at Nantes University, IUT Saint Nazaire (France). Zied earned his Ph.D. degree at the Aix-Marseille University (France). The main focus of his research is on consumer resistance, digital marketing and green marketing. Selected publications Mani Z. and Chouk I. (2019), Impact of privacy concerns on resistance to […]
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Associate Professor-HDR (Ph.D. adviser qualification) at Paris-Saclay University (RITM) Valérie Nicolas-Hémar is Associate Professor-HDR (Ph.D. adviser qualification) at Paris-Saclay University where she is member of the research center RITM in economics and management. She conducts research on food consumption and well-being, the consumer socialization of children and family consumption. She took part in the ANRprogram […]
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Associate Professor at EM Strasbourg (HuManiS) Caterina Trizzulla defended her PhD in November 2018 at the University of Lorraine. Her doctoral research is based on a post-bourdieuian reading of the socialization of the cultural consumer. More specifically, she mobilises the dispositionalist and contextualist perspective (Lahire, 2002, 2010, 2013) in order to better understand the patterns […]
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Doctoral candidate at University of Rouen Nomandie (NIMEC) After a Master’s degree in Marketing and Research at the University of Lorraine, I decided to undertake a thesis in management sciences. My doctoral work deals with the institutionalization of sport and the evolution of videogame practices. While video games sometimes suffer from an image tarnished by […]
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