Damien Chaney

Associate Professor of Marketing at Champagne School of Management, Troyes.   Damien Chaney holds a Ph.D. and a HDR in Marketing from University of Burgundy. He has three main research interests: the social evaluation of firms and markets, extraordinary and alternative consumption and consumer behavior and coproduction.   Selected publications Noureddine S. and Chaney D. […]
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Patrice Cottet

Assistant Professor of Marketing at Reims Champagne-Ardenne University, IUT de Troyes (Laboratoire REGARDS)   Patrice Cottet is Associate Professor in Marketing at the University of Reims (IUT of Troyes). His research interests include resistance to advertising (the representative actions of resistance toward advertising and their underlying motivations, packaging perception), retailing (affective reactions to the store) […]
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Emmanuèle Gardair

Associate Professor of social psychology at Reims Champagne-Ardenne University, IUT de Troyes, (Laboratoire C2S).   Emmanuèle Gardair holds a Phd in Psychology from Paris X University, France, 1997 : « Influence sociale et résolution de problèmes liés aux biais cognitifs ». She is interested in the social psychology of superstitious beliefs and representations of leisure.   […]
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Yohan Gicquel

Assistant Professor of Marketing at Reims Champagne-Ardenne University (URCA, REGARDS). I am a assistant professor at the University of Reims Champagne-Ardenne. My research focuses on the question of normality – deviance and norm. Essentially, I examine edging fields (drugs, alcohol, sex, gangs, etc.) from an ethnographic perspective and through Foucault’s philosophy and the Chicago school […]
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Laure Lavorata

Professor of Marketing at Reims Champagne-Ardenne University (URCA, REGARDS).   Laure Lavorata’s research interest is about ethics in the sales field or retailing as well as sustainable development practices andt their perception by consumers. Since February 2012, she is leading a research project funded by the French National Agency (ANR) entitled DIACODD (Retailing, Consumers and […]
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Philippe Moati

Professor of economics, Paris-Diderot University (LADYSS) Philippe Moati’s main research focuses on the observation and the understanding of the mutations of the current capitalism, from an evolutionist and institutionalist perspective. He published about the methodology of sectorial dynamics studies. He is a specialist of the retail industry. His recent works are focused on the transformation of […]
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Jean-Philippe Nau

Associate professor of Marketing at ISAM-IAE – University of Lorraine (CEREFIGE) Jean-Philippe Nau‘s research deals with deviance and stigma issues related to consumption. He has especially worked on the stigma associated with illegal downloading, videogames and disability. Selected publications Nau J-P., Derbaix C. et Thevenot G. (2016), Place de l’offre dans la construction d’une identité […]
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César Ndione

Assistant Professor of Marketing at Reims Champagne-Ardenne University (URCA, REGARDS).   As an assistant professor at University of Reims, I am working on consumer ethnicity and acculturation. In the context of global mobility, consumption is a way for migrant populations to express their identity, and to find their place in the world. My research explores […]
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Philippe Odou

Professor of Marketing at Reims Champagne-Ardenne University (REGARDS). My research examines cognitive and emotional dimensions of consumer decision making. Much of this research focuses on the influence of the beliefs system on judgment (stereotypic beliefs about product’s origin or company in general via skepticism or cynicism, social or ethical beliefs) and how consumers are coping […]
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Joonas Rokka

Associate Professor of Marketing at EMLYON Business School, France.   I am Associate Professor of Marketing at EMLYON Business School, France. My research is on branding, consumer experience and culture, digital media, and creative visual research methods. I’ve published in several book chapters and articles in international journals including Journal of Consumer Research, Journal of […]
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