Ibtissame Abaidi

Assistant Professor in Marketing at Reims Champagne-Ardenne University, IUT de Troyes (URCA, REGARDS)   Ibtissame ABAIDI is associate professor in management sciences at the University of Reims (IUT of Troyes), and doctor from the University of Toulouse 1 Capitole. Her main research area, digital marketing, include the perception of consumers toward the use of social […]
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Adrien Bailly

Doctoral candidate at University of Lorraine (CEREFIGE)   Adrien Bailly is currently PhD candidate under the supervision of Professors Björn Walliser (CEREFIGE) and Renaud Garcia-Bardidia (NIMEC). His doctoral research, funded by the University of Lorraine, is designed to produce a critical understanding of the way Information and Communications Technologies foster the development of business models based […]
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Vanessa Beaudouin

Lecturer in Marketing at Ecole Universitaire de Management (IGR-IAE), Université de Rennes I Laboratoire du CREM UMR-CNRS 6211 Dr. Vanessa Beaudouin is a lecturer and researcher in Marketing at the University of Rennes 1 and ESC Rennes. Her research has focused on Consumer Culture Theory using the ethnographic approach. Her works address the consumer behavior […]
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Amina Béji Bécheur

Professeur des universités en sciences de gestion, Université Paris Est marne-la-vallée (Institut de Recherche en Gestion) Bio – Marketing as factory I study the forms of exchange which can be well known but weakly diffused into market to understand marketing transformations: it concerns fair trade, « responsible » marketing or cooperative marketing. Are these forms prefiguring social […]
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Christophe Benavent

Christophe Benavent est Professeur à l’Université Paris Nanterre.   Il blogue sur http://benavent.fr ( moins fréquemment) et twitte via @benavent. Il entretient son r pour comprendre comment les algorithmes, comme les champignons, interconnectent les vivants, les morts, les choses,  les institutions. Il s’intéresse à l’économie politique des plateformes qui en sont les champignonnières.  Son regard sur la consommation, […]
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Vivien Blanchet

Associate Professor at ISG International Business School Paris   Vivien Blanchet received a Ph.D. in management science from Paris-Dauphine University. Drawing from the Actor-Network Theory (ANT), he studies how organizations and consumers tackle societal and environmental issues to shape markets. He especially analyzes the role of controversies and criticisms in the formation, performation, and transformation […]
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Audrey Bonnemaizon

Associate Professor à University Paris Est Créteil, Laboratoire IRG (Institut de Recherche en Gestion) Audrey Bonnemaizon studies the different forms of consumer participation whether the consumer is a citizen, a user, a patient or a member of a cooperative community-oriented enterprise. Mapping practices of his/her participation, understanding the effects of injunctions to participate on the […]
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Stéphane Borraz

Associate Professor of Marketing at EDC Paris Business School   Stéphane Borraz a travaillé en tant que professionnel sur le marché de l’art (antiquités, décorations), et a exercé des fonctions de direction marketing dans le secteur du luxe. Diplômé de l’école du Louvre et docteur en sciences de gestion de l’IAE de Paris, ses travaux […]
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Florent Boudot-Antoine

PhD Student in Management Sciences, Marketing at Reims Champagne-Ardenne University, (REGARDS) & Paris Ouest Nanterre La Défense University (CEROS) Florent Boudot-Antoine is currently preparing his doctoral dissertation under Dominique Roux-Bauhain (REGARDS) and Christophe Benavent’s (CEROS) supervision, funded by the French Environment and Energy Management Agency (ADEME) and the Grand-Est Regional Council. His work aims to develop […]
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Laurent Busca

Ph.D. in Management Sciences – Marketing ATER at Université Toulouse Capitole – Toulouse School of Management (TSM Research) Laurent Busca received a Ph.D. in Management Sciences from Université Toulouse Capitole. He is interested in the enactment of routine marketing practices and the way these practices influence the shaping of markets. Integrating various theoretical perspectives such […]
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