Full Professor – IAE Caen – NIMEC Associate Editor of Décision Marketing Valorization Vice-President of AFM (French Marketing Association) As a researcher, I am interested in three areas in consumer behavior: Marketing Identity (ethnicity, self/we concept, professionnal/personnal identities), Social Marketing (associative environment, organ donation) and Paradigmatic Changes (role of the researcher in dissemination of ideas, […]
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Assistant Professor of Marketing at Reims Champagne-Ardenne University, IUT de Troyes (REGARDS). I am a lecturer at the University of Reims – IUT of Troyes where I teach marketing at the point of sale, retailing and marketing strategy. My doctoral dissertation is about the shopping behavior of teenager groups at the point of sale. My […]
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Peut-il y avoir une « bonne consommation » ? Les limites du modèle de l’hyperconsommation sont de plus en plus perceptibles. Elles sont patentes sur le plan environnemental et, alors que la succession des « crises » (dans l’alimentaire, l’industrie pharmaceutique, l’automobile…) sape la confiance des consommateurs […]
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The Sociological Review Volume 66, Issue 2, March 2018 Introduction Sharing what? The ‘sharing economy’ in the sociological debate Davide Arcidiacono, Alessandro Gandini, Ivana Pais First Published March 15, 2018; pp. 275–288 Abstract Preview | | | Part I: Sharing: concepts and boundaries Value and virtue in the sharing economy Adam Arvidsson First Published March 15, 2018; pp. 289–301 Abstract Preview […]
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September 3-4, Vienna
Mons – Ateliers des FUCAM Le programme du 23 mars 2018
Interview de Gilles Marion sur Xerfi Canal à l’occasion de la sortie de son ouvrage : Le consommateur coproducteur de valeur : l’axiologie de la consommation, Editions EMS
Conférence animée par Audrey Laude Depezey, Maître de conférences à la Faculté des Sciences Economiques et de Gestion de Reims et Troyes Jeudi 22 février 2018 de 16h-18h Reims, Campus Croix-Rouge, Amphi 8 Stockage du carbone, émissions négatives, management des rayons solaires… Sous ses airs de science-fiction, la géoingénierie propose moultes technologies visant à « corriger » […]
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Organization. Online First. DOI: 10.1177/1350508417743805. Abstract Whereas categories are important cogs of market dynamics, their construction process has been largely overlooked to date. Drawing on the Actor-Network Theory, the article tackles this issue by redefining categorisation as a translation process transforming multiplicity into unity through inscriptions. This process sheds light on the very practices of […]
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